West Chester, PA, May 2012 MEI is pleased to announce Bob Rudd (BR) has selected the CASHFLOW 9500 Series with DES encryption as the new standard coin mechanism for all their gaming and amusement machines. With more than 3,000 machines employed across the North of England with depots in Newcastle, Leeds, Warrington, Keswick and Newark, BR is one of the largest gaming operators in the IOA Group.
“We plan to update our entire estate with the 9500 Series coin mechanism,” said Kevin Astley, Group Service manager. “Not only have we found this product to be very reliable, but we are also confident to have made the right decision thanks to MEI’s helpful after-sales support and friendly service team.”
The CASHFLOW 9500 has the best acceptance rate, most secure fraud defense technology and lowest cost of ownership in the industry. For maximum machine uptime, it has been designed for easy maintenance and quick upgrades without any changes to hardware. As BR updates its gaming and amusement inventory, MEI will assist with DES encryption upgrades for the highest level of security, as well as a coin update for the new 5p and 10p coins.
“We are very pleased we have negotiated a deal with MEI for the DES upgrade and coin update,” Kevin said. “It is about time operators did not have to front the costs for every necessary upgrade. MEI’s products are well worth a look.”
James Boje, MEI Vice President EMEA, explains, “Our goals at MEI are consistent with those at BR. We both want to increase our customers’ profits by satisfying players and supplying technology with unrivalled performance and dependability.”
About Bob Rudd: Bob Rudd is a family of gaming enthusiasts; a simple business built on solid standards. From free trade pubs to national pub companies (managed & tenanted), we don’t have different qualities of service to cater for different sized clients; we have one service – premium. And that’s given to everyone we work with. Always. Bob Rudd is dedicated to providing only the very best machines from all five of our sites across the UK because, as an independent company, we aren’t tied to any one supplier. It’s that simple, and it’s how Bob Rudd maintains the solid position of being ‘played more’. For more information on any of our products, call us on 0191 217 3720, or contact one of our branches.
About MEI: MEI systems are relied upon for more than two billion transactions per week in over 100 countries. The company developed the first electronic coin mechanism in the 1960s followed by the first electronic non-contact bill acceptor, and more recently the EASITRAX Soft Count slot tracking system. MEI has the largest worldwide installed base of unattended payment mechanisms. Recently, MEI reached a milestone of selling more than four million bill acceptors and five million coin mechanisms worldwide. Its products are in widespread use in the gaming, vending, soft drink, amusement, transportation, retail, and kiosk markets. For more information on MEI and its products, visit www.meigroup.com or call 1-800-345-8215 in US (please refer to our website for international telephone numbers).