Spectacular beginning of R. FRANCO at ICE, where the Spanish manufacturer starts an expansive year full of solutions for operators

Few manufacturers in the world are able like R. FRANCO to offer solutions tailored to THE specific needs of operators and, furthermore, in different markets. Present at ICE Totally Gaming, R. FRANCO incarnates this philosophy BY offering profitable models and EMPATHY with its customers, a relationship of mutual cooperation which has settled down in more than 40 years of indissoluble link.

But the London trade show has also meant a determined step forward, a positive attitude and an evident thrust for R. FRANCO to provide realistic contributions for situations where customers, in many cases, claim support and affection as well as attractive products, like those prepared by this company as a result of the enormous level of Research and Development it amasses.

At the level of tangible reality, R. FRANCO has entered into a major agreement with the renowned English company WORLD BINGO TECH LIMITED, intended to operate the most successful R. Franco models in their casino and bingo versions, and models specially designed for amusement with prize machine arcades with attractive prizes of £500, interactive and community games. We could highlight the Bombo Roulette model, an innovative and exciting way of playing bingo.

The company chaired by Jesús Franco, accompanied by the vice-president María José Gallardo, has thrown itself into the first annual trade show, and its wonderful stand has been a meeting point for all Spanish professionals and foreign operators eager to find solutions and new offers with which to compete in such uncertain times. Summing up, London is the first stage for a promising year, and R. FRANCO has proven its spectacular beginning with an extensive range for the European market, which will be followed with the Fer-Interazar by the end of March in Madrid, and thereafter in different trade shows and exhibitions organised for the Latin American market.

Passion Tour 2012 With this motto as starting point, a sentence that in marketing summarises the supporting ideas as manufacturer, R. FRANCO exhibited its essence. We should highlight the machines proposed for the British market, which offer prizes up to 500 pounds sterling for users of models like Treasure Hunt, Africa, Jazz & Blues or SANTA FE GOLD.

A striking and innovative solution, R. FRANCO has tailored the electronic bingo to the taste and regulations of the United Kingdom. If a few weeks ago R. FRANCO presented to Madrid associations its innovative electronic bingo, with the 90-number and balls card game, London was the showcase for the transformation of this bingo into roulette, with 36 numbers and a striking game the precedent of which can be found in the well known “Bingo Bombo”, but applied to the red and black, even and odd rules, more in keeping with this casino game installed in a set of table terminals.

The wide but exclusive R. FRANCO portfolio is expanded with the Mystery Bombo game for the Jazz & Blues, Santa Fe Gold and Africa models of the Constelation series including, as an innovation, the Sherezade and Polar World machines. With these products, we should also highlight the electronic bingo models in slant top cabinets catalogued, as a whole, under the epigraph of an attractive community game: Catch the mole!, an exceptional set for models such as Time Machine, Conecte Bingo, 10 Times Bingo, Happy Hour, Bincolor and Bingo Caramelo.

To sum up, an spectacular and comforting beginning for R. FRANCO in 2012, breaking moulds, fine-tuning supply and extending the range of products for markets where it retains a consolidated presence based on two of its main features: the quality and profitability of its machines and closeness to customers and friends.

About Peter White

I have extensive knowledge and experience of Gaming operations as well as European and International organisations involved in manufacturer and supply of gaming equipment, systems & services.
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