Building on its continual development of unique gaming products and industry-differentiated technologies, WMS Gaming Inc., a subsidiary of WMS Industries Inc. (NYSE:WMS), showcased its new Video Lottery terminal (VLT) products and innovations for the Italian market in the Cogetech booth at ENADA 2011 in Rimini, Italy, March 16-19. WMS’ latest VLT games and technologies highlight the Company’s ability to drive consistent, sustainable returns for gaming halls.
“Thanks to our relationship with Cogetech, a leader in regulated gaming in Italy, WMS was able to showcase its VLT solutions to the Italian market in the Cogetech booth at ENADA 2011. WMS continues to expand its presence in international markets and we are delighted to make our renewed entry into the Italian VLT market. By leveraging Cogetech’s relationships and capabilities, we can bring our innovative player-appealing gaming content and entertainment experiences to this market,” said Sebastian Salat, President, WMS International.
Through its focus on developing the industry’s most innovative and player-pleasing products, WMS continues to showcase the Company’s excellence in game design and development. The WMS product theme lineup on display at the Cogetech booth featured the Company’s player-favorite G+™ series, including the Jewels of the Night™, Thai Treasures™, Neptune’s Kingdom™ II, Roman Dynasty™ and Black Knight™ themes. The G+ series from WMS features volatile, free-spin-based game play with a player-appealing streamlined interface. A big reel symbol, large win meters and universal “Big Win” audio creates a high-energy experience designed to help celebrate the win.
The WMS inclusion of its VLT products at the Cogetech booth is part of the relationship the two companies announced in November 2010 to have WMS VLT’s reintroduced to the Italian market through Cogetech. The WMS VLT’s will enhance Cogetech’s extensive product portfolio and offer WMS’ VLT top quality products to their customers and partners in Italy.
WMS and Cogetech have made the VLT future more immediate for the Italian market at ENADA 2011 by innovating industry leading, in-demand products that deliver value to customers.